Showing why Voom is a true one stop shop for marketing materials.
Light Amplification by the Stimulated Emission of Radiation. Better known as LASER.
With the addition of laser engraving and cutting, Voom has given our customers an entirely new selection of tools for their marketing efforts. While we continue to expand our creativity with this capability, the laser has tons of potential in giving your job a unique element.
Cutting
The ability to cut substrates on a laser has its advantages over traditional means. For starters, substrates such as acrylic get a more polished finish as opposed to a router cut. This smooths and creates a more clean look. Other materials like paper and wood can be cut but tend to get a bit of a burn on the edge when finished. This may be exactly what you are looking for but if it isn’t, we are testing ways to cut intricate designs with the cleanest cut possible. Always ask your customer service rep about capabilities and we have prototyping services available at a nominal charge.
Cotton paper cut on the laser with minimal burn marks!
The precision of the laser allows a designer to add elements you may not have been previously able to do with traditional methods. With this in mind, The Voom Group also has the ability to mount paper stocks together. This means you can design a top layer with print and cut lines that can then be mounted to a different color stock to accent the area that you cut out from the top layer. Just another creative idea that is quickly catching on in the business card arena.
Engraving and Etching
These terms are used interchangeably at times but they do something a little different.
Etching
A subset of engraving, etching is the process of melting the surface of the material to enhance the contrast. We use this application when working with metals, such as anodized aluminum, or when we apply a coating to our stainless steel tumblers. The heat from the laser alters the surface and you can clearly see a change in the material.
Something about etching a whiskey bottle feels so right.
Engraving
On the flip side, engraving actually removes a portion of the surface from the material. This is more evident with wood products as you can feel and see depth in the material after the laser is done working. This also works with acrylic but depending on the acrylic color, you may not be able to see the difference. There are some plastics that have two layers of color, such as red on top and white underneath. When we engrave these, a great contrast is seen and you get your artwork clearly applied to the material, such as the picture below.
Clean engraving on wood makes this cutting board look sharp.
It Never Hurts to Ask.
Curious to try? Just ask anyone at The Voom Group if the laser can be used in your next project. We love to try out new ideas and expand our knowledge while giving you more options to be creative. Everything in the gallery below was created by Voom with the help of our customer’s design and ideas. We encourage you to be creative in your endeavors and reach out so we can help with your next project.
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