Marketing simplicity at it’s finest. While straightforward in theory, the potential to manipulate these little beauties is almost endless. Shape, size, color, substrate, sleeking, specialty inks, the list goes on and on. Normally, these cards are two-sided cover stock items with bullet-point messaging and design that goes with your industry. Easy to take from a rack and reference later, these cards are crucial in service industry settings.
This card is two-sided with a scratch-off element added!
Designing a rack card can go both ways in terms of creativity. On one hand, you want to get quick information across to the user but on the other, you want to stand out amongst the competition.